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Was macht eigentlich blc (berns language consulting)?

What does berns language consulting actually do?

A common question in the social context: What do you do professionally? Ah, language process consulting? Do you translate? No, you don't do that? But what exactly are you consulting on? In some situations the language process consultant is inclined to answer the question about her profession right at the beginning of the conversation: Oh, I work in the office.
Wanted: Language process strategy!

Wanted: Language process strategy!

Defining a strategy for your company's language processes is not as complicated as it sounds. We all constantly create strategies in our daily lives, e.g. investment strategies to increase our cash-flow situation or nutrition strategies to become healthier or leaner. A strategy aimed at a company's language processes ensures that we focus the right language topics in the right direction. With a clear strategy, it is easy to decide whether, for example, a translation management system is purchased, terminology workflows are set up or extended, or machine translation is used.
The perfect terminology workflow

The perfect terminology workflow

In our blog series, we address the topic of how corporate terminology processes can be combined to create a coherent workflow. And today we will have a look at the very core of it all: What does the perfect terminology workflow actually look like?
DIN 8579, Translation-oriented writing

DIN 8579, Translation-oriented writing

As if it were not challenging enough for editors to write specialist texts in such a way that they are correct and understandable in terms of content and language, and at the same time address the intended target group correctly - no, now the texts should also be written in a translation-oriented manner. You can find out what exactly this means and how this requirement can be met in the following article.
Automated analysis of product features in online reviews – Part 1

Automated analysis of product features in online reviews – Part 1

Large providers such as Amazon and Google often use online reviews in text form. In these, users can express their opinion or experience of a product or service. There are now many such reviews and the structure of a review is entirely up to the user. In my bachelor thesis, I took a closer look at a subarea of this research, the Aspect Based Sentiment Analysis. Read more about this in my blog...

Let’s be strategic

Let’s be strategic

Defining a strategy sounds complicated? Not at all! We create strategies all the time, for example, investment strategies or nutrition strategies. Simply put, a strategy is a plan for behavior in order to achieve goals in a more or less distant future (for example, lose 10 kilos 😉). If this goal is very far in the future, you can also speak of a vision ("When I retire in 30 years, I want to be financially independent.").